Archives: Events

As vaccines become more readily available, employers are bringing more and more of their workforce back to the office. This transition comes with its own host of challenges. This presentation will give employers the most up to date information regarding evolving issues including OSHA safety requirements, CDC and vaccine guidance, as well as, the challenge […]

Six months before COVID-19, Ryan and Karen Weckerly opened a coffee roastery. Then March 2020 hit. Join Ryan as he discusses how he and his wife Karen used technology, social media, and Amazon to pivot their business model. What was initially planned as an in-house coffee roaster and tasting experience, with limited retail hours and […]

Amanda will share the lessons learned in working with small businesses across the country, offering the audience actionable advice on marketing and communication best practices. Often small businesses feel they can’t afford the time or fiscal investment in marketing, but Amanda is often quoted saying small businesses can’t afford to NOT to invest in marketing. […]

The COVID-19 Pandemic has caused changes to business models in every industry. Learn how three business owners pivoted to extend their brand identity using technology and social media. Listening to customer's wants and needs has never been so important. The discussion will include how to use data to make your next move. This session will […]

What should small businesses be doing in sales and marketing to succeed in the “new” competitive landscape?  Bill Guertin is known as “The 800-Pound Gorilla of Sales”, and in this presentation, you’ll learn what’s working NOW in sales and marketing, what’s predicted to work going forward, and what techniques may need to be re-tooled or […]